As a complement to the work Informed Opinions does amplifying women’s voices in the public discourse, we also deliver strategic support to non-profits looking to create concise and compelling messages. We use our outside perspective and decades of related experience to provide essential skills training and strategic communications to equity-seeking organizations.
We understand the challenges faced by grassroots women’s organizations. Addressing complex issues on a limited budget with time-strapped employees often pushes communications down the list of priorities. But failure to effectively communicate about your work and the impact it’s having to the broader world makes it harder to raise awareness and attract financial support. And large public relations agencies are often either unfamiliar with the realities of non-profits or the population you serve, or financially out of reach.
Informed Opinions is, itself, part of a non-profit women’s organization; we work in your world and offer our consulting services on a sliding scale in pursuit of building capacity in like-minded organizations. We can help you to:
- Assess the effectiveness of your existing communications through an “audit” of your website, newsletter, annual report, blog and/or social media campaigns;
- Create arresting and persuasive messaging adapted to any of the vehicles you’re currently using;
- Build relationships with key reporters, editors and producers to position your organization as a reliable source of information about your issues; and
- Develop the skills of your staff members tasked with communications responsibilities, providing them with up-to-date knowledge about strategic approaches to a variety of materials. We deliver workshops tailored to your needs on strategic communications, media interview skills, persuasive writing, social media and presentation skills.
Your voices, and the voices of the women you work with, need to be heard. We would be delighted to work with you to ensure they are.
Contact us to explore how we might be able to help you achieve your goals.